PLEASE NOTE - this is a DIGITAL DOWNLOAD, its a Eguide that is downloaded to your device. You will not receive a copy in the mail/post.
 
The perfect 19 page guide to help you understand the Principles of Design. This works best alongside the Elements of Design Guide as the perfect resource for understanding floral design.
 
The Principles of Design are internationally recognised building blocks or guidelines used to create floral designs. They are applied to the Elements of Design to create appealing, practical and suitable designs.
 
Written by a florist for all florists and flower arrangers.